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Iwata’s Apology for E3 ‘08 July 22, 2008

Filed under: Interview — hattrick @ 4:00 pm

iwata Iwatas Apology for E3 08

In a recent interview, Satoru Iwata, president of Nintendo, apologizes for the “lackluster” presentation at E3 ‘08.  He shares, as both Miyamoto and Reggie have, that E3 was not the best time to talk about upcoming “big titles.”

“If there is any perception that Nintendo is ignoring the core gamers, it’s a misunderstanding and we really want to get rid of that misunderstanding by any means. We are sorry about [the E3] media briefings, specifically for those who were expecting to see Nintendo show something about ‘Super Mario’ or ‘Legend of Zelda.’ However, the fact of the matter is the so-called ‘big titles’ need a long, long development period. … We really didn’t think this year’s E3 media briefing was the time to do so.” – Satoru Iwata

Nintendo seems to have developed the idea that we do not want to wait forever on these games, so they will now start announcing them soon before they are released.  I’m torn, though.  Part of me wants to know what to expect, even if it is 2 years away (Zelda…cough cough)…but the other part of me doesn’t like waiting.

[via shacknews]



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  • aphexbr
    @xero:

    I think the problem is not that E3 was used to focus on casual games, but rather that nothing of any interest to "core" gamers was announced. People take that as a sign that they've got nothing in the pipeline except a few gimmicks to sell more stupid peripherals.

    There's plenty of nice hints of great games to come from other companies (e.g. Dead Rising, Fragile, CoD 5) but nothing to get people excited from Nintendo themselves. Wii Sports 2? OK, but hardly earth shattering. Animal Crossing? Meh. Wii Music? Maybe for the toddlers and grannies but not gamers. Hell, even a promise of a firmware update to allow USB pendrives would have been more exciting for most gamers than what we got.
  • Sir Lantis
    @xero: Since Nintedo won't appear at GC either, there seems to be nothing to show. I hope for a nice TGS announcement.
  • Faeker
    I do like that he addressed the fact that a number of people were disappointed with the E3 show. It's a show of character that he can admit that they dropped the ball.
  • xero
    well, its seemed as though a lot of people have been misconstruing comments made my Miyamoto when he said that they are using E3 as a place to show the "casual" games. Many take this as "we're focusing on 'casual' games."

    What he is actually saying is that the part of the population they are targeting with these types of games doesn't pay attention the way the core gamers do. E3 is (was) the one gaming convention that those who are more "casual" in their play are likely to read about.
    Nintendo knows that the core are going to look for info and pay attention at the Leipzig GC in August no matter what was announced at E3 in June.

    But back on subject, as much as I would love for them to go "oh yeah, there's this too." and show the first Zelda trailer from a 98% finished title that will be on the shelves in two months (imagine the surprise!), I also love starring at screen shots and wondering when the heck I'm gonna be able to play this game that looks so pretty and being annoyed but understanding (and sometimes a little more excited) when they announce the game is being delayed.

    and, c'mon, if there is no Zelda announcement for another year.........*shudder* I don't even want to think about what would happen across the gaming community.....



    can the internet break due to screaming and complaining?
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