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Publisher Ubisoft was one of the first third parties to recognize the potential of Nintendo’s Wii console and back the platform with a wealth of titles. The company’s headlining launch games, Red Steel and Rayman Raving Rabbids, were both exclusively created for Wii and have in the six months since they released each become million-sellers around the world. However, many of the developer’s other efforts – all of them quick and unimpressive ports of previously released games on other systems – have faired poorly both from a critical and retail perspective. In an interview with leading German news magazine Spiegel, Ubisoft CEO Yves Guillemot and European head Alain Corre admitted that the publisher was too quick to rush these titles to the market.

Remember these screens!  Red Steel, you could have been the Wii’s GoldenEye 007

“We made mistakes,” they told the magazine. According to Spiegel, Ubisoft wanted to be first to capitalize on Wii and in its haste to release product it sacrificed the quality of the titles. Ubisoft has reportedly learned from its mistakes, though, and is promising that the quality of its forthcoming Wii projects will be significantly better.

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