Day 1 President Speaks Out

The president of Day 1 talks about the 360 and the Wii.

Just a block off the main street of Chicago’s Greektown is Day 1 Studios, where Gamasutra sat down for an in-depth chat with Denny Thorley, president of the company. Thorley touched on all the hot-button issues, from being an independent developer, working with publishers, the digital distribution experience, why IP isn’t as important as you might think, hopes for new hardware, and an interesting look at co-development.

Thorley has been in the business over twenty years – before that he was in the ski industry. “I’ve never had a job that wasn’t a hobby first,” he told us. Though his preferences have always leaned toward the design and production sides of game development, he has also done work in marketing and sales. This well-rounded experience, he said, “allowed us to raise the money for FASA Interactive when we started that,â€? referring to the studio that would later be purchased by Microsoft.

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