WiiNintendo

Since Nintendo is trying to cater the other non-gamer audiences and using innovative controller technology, Microsoft believes that the Wii is not a competitor. I frankly agree.

Kikizo: Do you view Nintendo Wii as competition?

Shane Kim, General Manager, Microsoft Game Studios: We have a tremendous amount of respect for Nintendo and truthfully, I hope they are successful, because expanding the market and bringing more people into the interactive entertainment industry is a good thing for everybody. But they’re not really head-to-head competitors with us. They don’t have the same kind of online vision that we do, with Live Anywhere, and they’re not a HD gaming console either. So I don’t think it would be fair to them, to say that they’re head-to-head competitors with us.

Nintendo has always said that they are not looking for the same competition that Sony and Microsoft are involved in.

http://games.kikizo.com/features/xbox360_iv_jul06_p1.asp

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